About Simply Alive

Who I Am

I’m BJT, husband and dad of three. I’m on a mission to figure out what it really means to feel alive—and to make it practical for you.

The Turning Point

I had built what looked like a perfect life—new home, kids thriving, steady career—and then it vanished almost overnight. I slipped into numb distraction until a story about an indigenous tribe people with almost nothing yet fully alive snapped me awake. I realized I didn’t need more; I needed less: food, health, shelter, connection, purpose. That’s when I decided to rebuild from the ground up through simple rituals and 40-day challenges. One honest day at a time.

Read the full story in my intro: Losing the ‘Perfect Life’ Made Me Rethink Everything →

What Simply Alive Means

Simply Alive is my commitment to a simpler, stronger life built on the essentials: food, health, shelter, connection, and purpose. I’m not chasing hacks or perfection—just honest days stacked together. Through 40-day challenges I test what actually works, share the lessons, and give you tools to stay consistent. If it isn’t practical, sustainable, and life-giving, it doesn’t make the cut. The goal is simple: feel more alive—and help you do the same.

Why 40 Days

Forty shows up everywhere: seasons of fasting and renewal in spiritual traditions, 40‑day disciplines in yoga, and in modern psychology where behavior change begins to feel natural around the six‑to‑eight‑week mark—with a real shift near Day 40. It’s long enough to push through resistance, short enough to commit. That’s why I run 40‑day challenges: to make change stick without chasing perfection.

Deep dive: How the Number 40 Can Change Your Life →

What You’ll Find Here

• 40‑day challenges (breathwork, cold exposure, mindful eating)
• Personal experiments and lessons learned
• Simple tools to stay consistent

Start Here

Values

• Simplicity: small steps over flashy hacks
• Consistency: show up daily, even imperfectly
• Self‑compassion: no shame, no extremes
• Honesty: share wins and misses
• Evidence + tradition: research‑informed, time‑tested practices
• Sustainability: habits you can keep with a family and real life

Disclaimer: I’m not a doctor or therapist. I’m sharing personal experience for educational purposes only. Always consult a qualified professional before making changes to your health, fitness, or diet—especially with cold exposure, breathwork, or fasting.

A Bit About My Background

I wanted to be an artist and studied animation and industrial design, but I left school when it got too expensive. I learned by doing—first as a model maker building prototypes and cars, then by teaching myself web development, which I’ve done for the past decade. No degree, just a lot of small classes, patient mentors, and mistakes I learned from.